For about a year and half now, Dr. Robert Jarvik, inventor of the artificial heart, has been a paid endorser for the cholesterol-lowering drug Lipitor. Pfizer keeps using Jarvik despite his being branded a “fop” who goes over like a lead balloon by the all-powerful John Mack. He’s also been called “Gollum-y” by Dr. Michael Eades. And NBC has questioned whether his medical credentials are all they’re hyped up to be.

But there’s something else that bugs us about Jarvik’s commercials: the audio track. Is it just me, or does it sound like Jarvik’s lines have been dubbed over later rather than recorded along with the video? It’s creepy.

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3 Responses to Lipitor ads: Worse lip-synching than Britney Spears?

  1. John Mack says:

    Of course it’s dubbed as are many drug commercials — I think the Requip one is much creepier!

    BTW, I haven’t called Jarvik a fop or accused him of being gay in quite a while. But in the latest comm’l where he jogs with his son, he selects baby blue running shoes, which reactivated my “gaydar”.

  2. Dan says:

    Jarvik did not come as a suprise to me, considering they got dole to pitch viagra several years ago.

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