Currently viewing the category: "Johnson & Johnson"

There’s no PR in J&J

By · Leave a Comment

In one of the lamer PR moves in recent memory, Johnson & Johnson has decided to sue the American Red Cross for unauthorized use of the famous red cross symbol. J&J has asked to have “all licensed products with the red-cross emblem destroyed and to permanently enjoin all sales of products bearing the emblem on [...]

Continue Reading →

Will Big Pharma start hiring Girl Scouts as drug reps?

By · 1 Comment

It might not be as far-fetched as it sounds. According to Jim Edwards at BrandWeek.com:

[Johnson & Johnson] will launch a promotion this month, in which churches, charities and nonprofit groups—such as the Girl Scouts—will be encouraged to sell J&J’s painkillers and cough medicine to their friends and neighbors. For every purchase of [...]

Continue Reading →