Oh what fun it is to cover Big Pharma. First we get the Wall Street Journal crediting Peter Rost and BrandweekNRX for breaking an insider trading scandal at Schering-Plough.
Then we get Merck and Schering-Plough pulling their popular “two sources of cholesterol” commercials from television because Vytorin apparently does not reduce the buildup of fatty […]

[Read more →]